Fast, Cheap, Quality & Ease of Use
how many can you chose & still get a product

A manager talking with an employee. Dialog: Everyone wants cheap, fast, easy to use, etc. But you can only have two. Wrong, you can only have one and they always choose cheap. So, we make cheap and ignore quality, ease of use and everything else. It’s what the buyers want!

If your buying criteria is always buy the cheapest, don’t be surprised at the result. You did after all sacrifice everything else. This applies to services, just as much as products.

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A manager talking with an employee. Dialog: Everyone wants cheap, fast, easy to use, etc. But you can only have two. Wrong, you can only have one and they always choose cheap. So, we make cheap and ignore quality, ease of use and everything else. It’s what the buyers want!

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